Brand Discovery Session
We align on your positioning, audience, and competitive landscape before a single pixel is placed.
CPG Launch Package · Shelf-ready in 30 days
Your product deserves to look like it belongs on the shelf.
I help CPG and supplement founders go from concept to shelf-ready packaging in 30 days — so you can launch on time, pass compliance, and never argue with a print vendor again.
Book a free packaging review
No pitch · No pressure · Just a straight answer
The problem
Sound familiar?
You don't need another designer. You need someone who's taken products from napkin sketch to retail shelf — and knows what happens at every step in between.
You've got a great formula but your packaging looks like every other brand on Amazon.
You're Googling “FDA supplement label requirements” at 2am and still not sure you're compliant.
Your designer delivered files and your printer said they're unusable.
You're weeks from launch and still don't have print-ready artwork.
You've already burned money on a freelancer who didn't understand regulated packaging.
One engagement · Everything you need
The shelf-ready package.
Six deliverables, one fixed scope. Built for founders who need to launch on time without the back-and-forth.
Label & Packaging Design
High-fidelity designs built to your product specs, not generic templates. Supplements, food, beverage, wellness — all covered.
Compliance & Claims Review
Structure/function claims, FDA supplement facts panel formatting, required disclaimers. Reviewed before it becomes a problem.
Print-Ready Production Files
Die-line matched, color-profiled, bleed-set files your printer will actually accept. No back-and-forth.
Vendor Coordination
I speak directly with your print vendor or co-packer so nothing gets lost in translation between design and production.
3D Product Renders
Photorealistic mockups for your Amazon listing, pitch deck, and social content — before you've printed a single unit.
Engagement starts at
$5,000 / product line
Scope and timeline confirmed on your discovery call.
Selected work
From concept to shelf. Here's the proof.
CPG and supplement packaging work — label systems, compliance, 3D renders, and print-ready production files.
Betancourt Nutrition — Full Brand Family
Multi-SKU brand system unifying 10+ products on shelf — consistent identity, compliant labeling, and production files across the full line.
B-NOX Androrush — Energy Formula
Complete label system for Betancourt Nutrition's flagship pre-workout — brand identity, compliance, and shelf-ready production files.
TEST-HP Reloaded — Box & Label System
Full packaging suite with matching box and bottle label. Die-line matched, Supplement Facts panel, and print-ready artwork delivered to printer specs.
S.W.E.T. Diuretic + Burn — Brand Campaign
Packaging design and lifestyle campaign assets for Betancourt's diuretic formula — label, box, and marketing imagery for retail and digital.
Electro Shock — Character Art Pre-Workout
Bold character-illustration label design for a premium pre-workout — dramatic visual identity built to stand out on shelf and in digital channels.
Simply Aminos — Label & Lifestyle
Label design for Simply Nutrition's amino complex — clean architecture, complete workout claims, and lifestyle photography for Amazon and retail.
Athletes Only CBD — Tincture & Tube System
Full packaging for a 2,000mg CBD line — matching tincture label and canister system with compliant claims and print-ready production files.
Shield Labs Daily CLA — Clean Label
Premium supplement label with clean visual architecture — brand identity, compliant claims, and tub label delivered print-ready for co-packer handoff.
365 Brand — Multi-Flavor SKU Suite
Unified label system across 4 flavors for a keto-friendly line — consistent brand architecture with flavor differentiation and print-ready files.
365 Nutrition — Functional Food Pouches
Pouch label design for a functional coffee creamer line — clean food packaging with nutritional compliance and retail-ready artwork.
Luxury Body Butter — Premium Beauty
Premium beauty label for a fragranced body butter — dark editorial packaging that commands shelf presence in specialty retail.
Breath Rox — Functional Wellness Vial
Unique packaging for a zinc-powered breath crystal vial — distinctive form factor with compliant supplement labeling and retail-ready artwork.
Why me
15 years inside the industry you're trying to break into.
I'm Gerry Betancourt. I've spent 15+ years in CPG — not as an outside agency, but inside the building. I've worked in-house at supplement brands, managed full product launches from formulation to shelf, run production logistics between brands and printers, and built packaging systems for 30+ companies.
I don't just make things look good. I make sure your files don't get rejected at the printer. I make sure your label claims don't get flagged. I make sure your product looks like a national brand — even if you're launching from your garage.
- 15+Years in CPG
- 30+Brands launched
- 30 daysAverage delivery
How it works
No mystery, no surprises.
- 01
Discovery Call
FreeWe talk about your product, your timeline, and your goals. I'll tell you exactly what you need.
- 02
Strategy & Concept
I research your competitive shelf, map your positioning, and deliver 2–3 initial design concepts.
- 03
Design & Compliance
We refine the chosen direction. Every panel is reviewed for FDA/FTC compliance before it moves forward.
- 04
Production & Handoff
Print-ready files matched to vendor specs. Direct coordination with your printer or co-packer.
- 05
You Launch
Your product hits the shelf — on time, compliant, and looking like it belongs next to brands 10× your size.
Ready when you are
Your launch date isn't waiting for you to figure out packaging.
Book a free 20-minute packaging review. I'll look at what you've got, tell you what's missing, and give you a clear path to shelf-ready — whether we work together or not.
Book your free packaging review
No pitch · No pressure · Just a straight answer